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    How to Write Appealing Classified Ads for Newspaper
    Mar 21 | By:  Categories: Our Blog, Print Media

    One of the most effective and popular ways of selling is through classifieds in local newspaper advertising. Most readers find this section trustworthy, as they turn to the section when seeking jobs, services, and products. Classified ads are short blocks that allow for about 20 words, explaining a product or service for a customer. Since […]

    Tips for Writing Your Own Newspaper Ad
    Mar 13 | By:  Categories: Our Blog, Print Media

    Creating a good advertisement in a newspaper can be more challenging than you think. There are many factors that either appeal or turn away consumers, so it is imperative that you take these things into consideration when you purchase newspaper advertising space. Here are some important tips for newspaper space buyers! Choose Your Newspapers Carefully […]

    Different Types of Newspaper Ads for Marketing
    Mar 7 | By:  Categories: Marketing, Our Blog, Print Media

    You may already know that the main way to promote your business is through advertisements. But did you know that newspaper advertisements are one of the best platforms to distribute your message? Newspaper ads have stood the test of time and the platform is still one of the main ways of advertising that businesses choose. […]

    7 Reasons Why Print Ads Are Still Effective in 2019
    Feb 20 | By:  Categories: Our Blog, Print Media

    Is print media advertising still effective? The answer is yes! Many businesses have remained faithful to the print media platform, whether alone or combined with their digital ad campaign. But what makes print media so special? Here are seven reasons why print ads are still effective in 2019. 1.Print Ads Convert More Customers One of […]

    Types of Advertising Appeals Used in Print Advertising
    Feb 11 | By:  Categories: Our Blog, Print Media

    Advertising appeals are strategies that marketing and advertising companies use to communicate their message while grabbing the attention of consumers. The end goal, of course, is to encourage the consumer to act, buy, or sign up. There are many different methods of appeal that help advertisers draw in their audience. Here are some of the […]

    Questions to Ask before Hiring a Copywriter
    Feb 4 | By:  Categories: copywriting, Our Blog

    Did you know that one of the hardest parts of content marketing is creating content? When you need landing pages, meta descriptions, social media posts, CTAs, etc., you may want to hire an e-mail and marketing copywriter to get your message across effectively and correctly. Hiring a copywriter can be a challenge on its own. […]

    Difference between Premium vs. Remnant Inventory
    Jan 22 | By:  Categories: Our Blog, Print Media

    When searching for affordable and valuable advertising space in a newspaper or magazine, there are generally two kinds of ad space available: premium and remnant ad space. Both spaces offer some level of value to advertisers, but which option is the best when cost is factored in? Larger businesses may have the revenue to use […]

    Factors Affecting Newspaper Advertising Costs
    Jan 11 | By:  Categories: Our Blog, Print Media

    Using newspapers to advertise your business, product, or service is a great option despite the popularity of digital advertising. However, ad placement in the paper can be expensive, depending on the location, size, type of ad, and day of the week, among other factors. If you’re looking for a way to get discount newspaper advertising, […]

    Advantages of Hiring a Professional Copywriter
    Jan 2 | By:  Categories: Our Blog

    As your business grows you may notice you have less time to handle all the various responsibilities and customer demands. Delegating some of this work to someone else is a great way to help you focus on what’s most important. Copywriting marketing services are a huge asset to growing businesses. These professional writers are trained […]

    Reasons and Examples of Why Package Insert Programs Work
    Dec 17 | By:  Categories: Our Blog

    Package insert marketing has proven to be effective for a variety of brands, especially since package insert programs have the potential to boost revenue by drawing prospects in and largely benefit businesses. To have a successful insert marketing program, there are some guidelines and tips to be mindful of. What is a PIP? What are […]