Tag Archives: direct mail campaigns

Step One in Marketing is a Quality Product

In the congested space of marketing, it’s always important to stand out. Marketers are constantly finding unique ways to separate their product or service from the crowd and make their clients known to consumers who are constantly bombarded with some form of advertising. But what can’t get lost in all the guerilla marketing techniques, social […]

How Do You Run a Successful Marketing Campaign?

With the new resurgence and interest in direct mail for highly targeted, high-return-on-investment (ROI)-performing marketing campaigns, it’s imperative that marketers follow the fundamental principles of what makes a direct mail program successful to begin with. If you’re wondering why businesses are still using direct mail marketing, and how you can run a successful campaign, keep […]